Cheryle has nearly 15 years of experience spanning multiple digital marketing disciplines, with a strong emphasis on eCommerce, email marketing, and display advertising. She’s passionate about the customer experience and injecting a little bit of fun into everything she does. Prior to joining Yesmail, Cheryle worked for a wide range of organizations including Xerox, WebTrends, Lucy Activewear, and InFocus. During her tenure at Xerox she created comprehensive multi-channel customer lifecycle marketing programs including welcome, retention and reactivation campaigns.
When she’s not hard at work in her role as Senior Marketing Strategist, Cheryle enjoys travelling, running, and enjoying life in the Pacific Northwest.