This strategic partnership will offer Yes Lifecycle Marketing clients the ability to stream communications and integrate loyalty between digital marketing channels supported by the firm’s multichannel technology platform and the Brierley LoyaltyWare Express™ technology platform, to deliver highly relevant, engaging content to their biggest brand advocates. 

Brierley offers a complete suite of loyalty services: program design, loyalty/CRM technology, marketing strategy, research, analytics, creative, account management, email communications, interactive/print production and fulfillment. All services focus on a single mission: Making clients’ customer relationships dramatically more profitable.